The AAWP plugin conversion and CTR is amazing! Once I started to use the plugin on all my sites, I saw an immediate increase in commissions. It also makes my sites look much more professional. I love tapping into the Amazon API to pull images, make my own charts and tables plus I know I am abiding by Amazon's TOS. AAWP is a must have tool for anyone running Amazon affiliate websites!
Although I am an “uber-experienced newbie” in the Internet Marketing world, I was an Amazon-phobic, having been only familiar (and seen some success) with ClickBank products, not venturing into anything outside CB. The low commissions and lack of knowledge on how to correctly promote the products and inner workings of their affiliate program was another deterrent in getting started.
Add the links on your blog posts without sounding salesy. I don’t just say buy this or that, I usually write about something useful that happens to mention a product or I write about something I’ve researched about and link the product to Amazon. For example, when it comes to a recipe (which I rarely do) I say “now put the mix in a 9in pan” – 9in pan is a link to Amazon. People probably don’t need one but some might click on the link to see what I use and that might generate some money if they buy something else.
Update: I used to recommend carousel style Amazon ads, but they don’t exist anymore. When I used them they converted about 3 times better than static style Amazon banner ads. I suggest using Native Shopping Ads instead which is essentially a replacement to the carousel style ads but allows for greater flexibility. You can display products by recommendation from the content, by search or with other options. Here is what the a Native Shopping Ad looks like for the keyword search “Chris Guthrie” Amazon displays the Kindle books I’ve written:
Thanks for all the great info. I have had some moderate success with amazon before, but nothing of that magnitude. The best selling lists have works for me, as well as creating a ‘recommended’ list or ‘library’ full of interesting products, although I have always found its better to actually be interesting in the recommendations rather than just plugging anything.
For Mike, who got married and became a dad during his almost two decades at Amazon, ownership isn't just about getting work done; it's about leaving work behind and recharging with family. "I manage my schedule really aggressively," he says. "If you let your calendar get filled up with non-essential stuff, you're not owning your career, and you're not owning your path. You can be scrappy. You can be entrepreneurial. You don't have to give up your personal life."