The company has also invested in a number of growing firms, both in the United States and Internationally.[76][77] In 2014, Amazon purchased top level domain .buy in auction for over $4 million.[78][79] The company has invested in brands that offer a wide range of services and products, including Engine Yard, a Ruby-on-Rails platform as a service company,[80] and Living Social, a local deal site.[81]

Union membership in the United States has declined significantly in recent decades. In 1983, 20.1 percent of American workers were part of a union, compared to only 10.7 percent in 2017. Should even a fraction of Amazon workers become unionized, it would be a significant milestone for organized labor across the country. But a lot needs to happen before reaching that point.
"The longer you're here, and the more you build, and the more you collaborate, the more you become personally passionate about our mission," says Mike Bundy, who started out in a temp job stacking pallets at Amazon's first fulfillment center in 1997. Today, he manages a 300-person software organization. "I feel like a founder of the company. I feel a great deal of personal pride in what we’ve done."