I am new to this website and the funny thing is that l was looking for an objective analysis on starting an Amazon affiliate site. Your review on this issue is the BEST that i have ever seen in the last 3 years. This article was a joy to read. It was detailed, honest and very hard hitting especially when you are trying to get readers to understand that they MUST diversify their traffic sources and STOP relying on getting to first page on Google. As a result of reading your article l am changing my digital marketing services, affiliate marketing and , e-commerce strategy. I look forward to hearing new and innovative ideas from you on internet marketing. Keep up the great work!!!
Excellent written article, I only recently started delving into Amazon affiliate sales and have been following what you recommend with links in posts and reviews converting better. One question I had which you don’t show in a screen shot is how many sales are through product link clicks and how many are through “all other items ordered”. I am curious to know what # of sales are from products not directly listed, but just taking advantage of the Amazon cookie and getting percentage of those sales.
Amazon derives many of its sales (around 40% in 2008) from third-party sellers who sell products on Amazon.[141] Associates receive a commission for referring customers to Amazon by placing links to Amazon on their websites if the referral results in a sale. Worldwide, Amazon has "over 900,000 members" in its affiliate programs.[142] In the middle of 2014, the Amazon Affiliate Program is used by 1.2% of all websites and it is the second most popular advertising network after Google Ads.[143] It is frequently used by websites and non-profits to provide a way for supporters to earn them a commission.[144] Amazon reported over 1.3 million sellers sold products through Amazon's websites in 2007. Unlike eBay, Amazon sellers do not have to maintain separate payment accounts; all payments are handled by Amazon.[citation needed]
As another example, I’m planning on writing a blog post comparing the Blue Yeti USB Microphone to the Blue Snowball iCE Condensor Microphone. I have both and use them for client video calls, livestreams, and creating courses. However, the Blue Yeti is twice as expensive. I’m sure a lot of people wonder whether they investment is worth it (the answer is “yes,” by the way). I can help people make their decision and earn a bit of affiliate income in the process.
Twitch is a live streaming platform for video, primarily oriented towards video gaming content. The service was first established as a spin-off of a general-interest streaming service known as Justin.tv. Its prominence was eclipsed by that of Twitch, and Justin.tv was eventually shut down by its parent company in August 2014 in order to focus exclusively on Twitch.[116] Later that month, Twitch was acquired by Amazon for $970 million.[117] Through Twitch, Amazon also owns Curse, Inc., an operator of video gaming communities and a provider of VoIP services for gaming.[118] Since the acquisition, Twitch began to sell games directly through the platform,[119] and began offering special features for Amazon Prime subscribers.[120]
Excellent written article, I only recently started delving into Amazon affiliate sales and have been following what you recommend with links in posts and reviews converting better. One question I had which you don’t show in a screen shot is how many sales are through product link clicks and how many are through “all other items ordered”. I am curious to know what # of sales are from products not directly listed, but just taking advantage of the Amazon cookie and getting percentage of those sales.

Honestly you just need to narrow down to a niche that you want to focus on and then move forward with something. I spent less than a few hundred bucks when I first got started. Now years and years later, I’ll spend tens of thousands of dollars starting or buying something if I want to. But that’s the fun part is that unless you have a big inheritance everyone starts from zero and then tries to grow from there.
Very interesting post. I am saving this page for future reference. I personally liked tip #9. I know some people who try to locate themselves in niches that sell high valued products only and they do not make enough sales, consequently low commission as well. It’s better to target those items that sell quickly first, where people do not do a lot of thinking and research before buying.
Hey Sue, I can’t disclose the amount of money that the website was earning when I sold it, but as I admitted at the onset of the article my income from Amazon would have surpassed $100,000 had I not sold the site. I already have several other authority style websites I’m building up as well as my network of smaller niche sites that earn good money as well.

Thanks for posting these great tips. I am pondering getting into affiliate marketing. I survived a major stage 4 metastatic cancer but my finances, savings, career and credit were the sacrificial lambs on the alter of survival. I say pondering because I hear of so many starting out with ten tons of optimism and drive, only to end up bankrupt and on a long term Zoloft prescription. Are there simply too many online marketers out there or is it still possible to start from scratch and ramp up a descent business that stands out of the hay stacks? By descent, I mean enough to make a full time living, not worrying about food & shelter. How much time from zero to $4,000.00 per month (salary and/or net… spendable personal funds)
Feedvisor: Very expensive algorithmic repricer that optimizes your margin by trying to win the Buy Box most of the time and takes into account other factors that affect who wins the Buy Box aside from price. Unlike any other repricer, it will raise your price (again, within limits) if you can still win the Buy Box despite the higher price. It also has a bunch of other great reporting and tools.
Good comment Jason, at some time in the future Amazon may decide they have so much market share they don't need affiliates anyway. I mean, if you're just sending them people who are already Amazon customers there's not so much benefit there for them. Or they may decide to only work with select HIGH QUALITY affiliates and the average "affiliate site" owner will not be chosen.
Choose products carefully. Don't promote something you wouldn't buy or don't like just to make money. It will backfire and cause you to lose credibility with your website visitors. People are more likely to buy products you personally recommend. If you don't have experience with the product, be sure to check out reviews to see what other people's experience with it is.
In his fulfillment center days, when Amazon still had a lot of technological growing pains, Mike was always the guy popping into the tech room to ask, "How can we help?" His curiosity and commitment led to relationships with mentors who helped him follow his newfound passion and transform himself from an art-school grad into a leader of projects that truly reinvent the customer experience.
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